Our mission is to create the best tonic out there!
You can call us entrepreneurs, business people, slashers. Whatever. It’s completely up to you. We simply do the things we believe in. We try, fail, try again, joke around, solve issues, screw up, win. And refuse to do things like they’ve always been done (unless they make a huge amount of sense). We can prove that having fun is not the opposite of being serious.
When people tell us something won’t work, we get a hell of a motivation. We simply HAVE to do it.
And, when things get really sticky, – like when 3000 cans were delivered unglued and we had to hand-glue them for a competition with one minute to spare – we shrug it off and work even harder.
Never compromise. Always enjoy.
Real tonic can’t be transparent!
The starting point for Swedish Tonic was simple. We wanted a really good tonic. Couldn’t find one we liked. Realized we could make it better ourselves. Everything we saw was transparent. It didn’t make sense. Tonic is made from Chinchona Bark – it’s a tree bark. Have you ever seen a transparent tree?
We started pressing, mixing and cooking. 2 guys, 3 guys, a team. Each success was followed by a disaster; Bottles exploded. 20 pallets of boxes arrived to our apartments. We couldn’t store them. Our 3000 jiggers we received had the wrong measurements. Drinks turned diabolic. Not in a good way. Tried again. Friends were getting enthusiastic. Others too. Words spread. New friends. Bloggers. Food folks. In Sweden and all over Europe. The secret?
Swedish Tonic is truly unique. No junk. Only great stuff. Amber syrup, not transparent. Crafted in small batches. For real. Brewed, strained, blended, filled, sealed and labeled by hand. Our hands. Real chinchona bark. Freshly pressed citrus. Agave for sweetness and juniper for the bite.
The rest is up to you.
Swedish Tonic is truly unique. No junk. Only great stuff. Amber syrup, not transparent. Crafted in small batches. For real.
Hot or cold? It’s up to you!